Korean poppers snacking craze takes Canadian supermarkets
Poppers were first seen here in 2003 at Galleria, a Korean supermarket.
Poppers are a modest 19 calories on their own, but people rarely eat them that way. Instead they slather them with jam, jelly, salsa, chocolate hazelnut spread, hummus, fruit, chocolate, whipped cream, yogurt, berries and more. Some people use them instead of bread to make sandwiches. Others put a fried egg in the concave disc and call it breakfast.
a great conversation piece and an attention grabber, says Joey Bernaudo, Longo director of bakery and deli. creates theatre in the store. Mobile vendors cruised the streets with portable machines to pop rice and other grains using a combination of heat and pressure.
I was a little kid in Seoul, the rice pop man came around our neighbourhood, recalls Jessica Kim, Galleria senior designer and assistant marketing manager. would yell, and even if he didn yell, I would hear this huge sound. We would take down plain rice or anything dry corn, barley and he would pop it and put it in a big plastic bag for us.
When Galleria launched in Thornhill in 2003, it imported a Korean popper machine. Its second branch on York Mills Rd. has two mac Burberry Handbags hines tucked into a snack corner in the prepared food area.
Kyeong Sook Tack, production manager for Galleria street food department, runs the machines five hours a day, making more than 4,000 rice pops each day. She packs them into clear plastic bags and sells 20 for $2.99. Turnover is brisk.
good entertainment on the floor, says Ha. people perceive it as a healthy snack because you don deep fry it. The dry mix, which is imported, resembles small grai Burberry Handbags ns of rice. It fed into the popper machine where it quickly blasts out in a 15 centimetre disc.
It a similar story at Loblaws, Sobeys and Longo chains that have all bought popper machines from Ken Tracey and Terry Brush of Garavogue company. They all sell bags of poppers for $2.99.
Longo started testing the concept in Richmond Hill in April 2010 and now has Garavogue machines in 12 branches. Each machine goes in the bakery department with a kiosk and lots of signage. The chain runs them on Fridays, Saturdays and Sundays when it can capture crowds with demos and samples.
Loblaws first introduced a popper machine to its Burnhamthorpe store in August 2010 after spotting the concept at a trade show in San Francisco. It now has 20 in Loblaws and Real C Burberry Handbags anadian Superstores, including 16 in Greater Toronto.
At the newest Lobaws at Maple Leaf Gardens, popping, demos and sampling is usually done Thursdays to Saturdays. Bakery manager Nick Michetti loves the versatile snack, especially slathered with PC black label Quebec Wild Blueberry Fruit Spread.
Sobeys started experimenting with popper machines last spring and now has them in 27 stores, including one Sobeys Urban Fresh. It plans 89 by spring.
theatre draws people to it, but it the taste and the nutrition that keeps them going back, says Brush. no sodium, no frying and way less calories than other crunchy snacks like potato chips. Garavogue popper mixture is mostly wheat with tapioca starch and soybean flakes.
Garavogue supplier Burberry Handbags in Korea reports that popper machines are modeled on tui gi machines that date back to the 1960s. Poppers literally out of the machine, creating the loud, signature pop.
T Supermarket started selling poppers about three years ago at its Cherry St. location and now has machines in seven Ontario stores. Like Galleria, its ingredient list includes sugar and salt.